‚Our goal is to satisfy everyone‘: an interview with Fujifilm execs | Barney Britton

Following the launch of the Fujifilm X-T2 last week, we sat down with senior executives from Fujifilm. Yuji Igarashi, general manager of Fujifilm’s Electronic Imaging Division. Takashi Ueno, manager of Fujifilm’s Electronic Imaging Group Sales and Marketing and Optical Device and Electronic Imaging Products Read more …

Fujifilm X-T2 at Le Mans Classic | Jeff Carter

On Thursday and Friday last week I had the privilege of being part of the European launch of the brand new Fujifilm X-T2 in Paris and at the Le Mans Classic.  Fujifilm invited 200 guests from all over Europe to Read more …

Instax Share SP-2: first impressions | FUJI LOVE

When Fujifilm announced the Instax Share SP-1 printer I asked myself what I would use it for, and for long couldn’t find an answer that would justify the relatively high cost of each print. Later I realized that I could Read more …

Nikon D500 | Back to Nikon from Fuji? | Rick Lewis

This is not a review, but rather a collection of some thoughts for the serious non-professional photographer, about the Nikon D500.  I say for the non-professional because if you are making money with photography you pretty much know what is Read more …

The Fujifilm instax SHARE SP-2 Can Add Filters to Your Prints | The Phoblographer

When Fujifilm launched their Instax printer a while back, we honestly couldn’t imagine a way that it could be improved or reworked. But Fujifilm has proven us wrong with their announcement of the Share SP-2 printer. The company claims that Read more …

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Good News for Fujifilm Shooters! – Adobe Updates Lightroom and Photoshop | Dan Bailey

Well, good news! Adobe updated both Lightroom CC and Photoshop CC this month, and it looks like Adobe has dramatically improved their X-Trans processing capabilities. It’s not something they announced, but after a few tests, I’m pleased to report that both Read more …

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It’s Not Your Camera, It’s Your Lens: How Glass Can Change Your Perspective | Keenan Hastings

Through my short time of shooting I’ve always been faced with the question „What camera do you shoot with?“. When I had my Canon T3i, I hated this question, I felt answering it honestly would cause other photographers to think Read more …

REVIEW: Samyang 8mm Fish Eye Lens Test in Dunbar Harbour | Jeff Carter

This morning a package arrived on my doorstep containing the Samyang 8mm f2.8 Fish Eye lens with a Fujifilm X Mount.  This ultra wide prime lens is far wider than the 10mm end of the Fujinon 10-24mm f4 zoom and Read more …

Fuji X Buyer’s Guide II | Greg Rafferty

  This is part two of my three part Fuji X Series Buyer’s guide. Please visit part one to read my introduction to this series and read my thoughts on the wide array of Fuji X cameras that are on the Read more …

What To Expect with Fujifilm’s Latest Firmware Updates | Leigh Diprose

By now its common knowledge that Fujifilm are famous for bringing the best functionality to X Series equipment through firmware updates. Today is a day you most likely have been waiting for – a huge release of updates to a Read more …