See on Scoop.it – Fuji X-Pro1
Dave Etchells had a chance to sit down with senior product planning and marketing executives from Fujifilm at Photokina 2012. He came away with a lot of insight about Fuji’s development process, especially the X-Trans sensor, and some nice tech tidbits about the inner workings of the X-Pro1 and the new X-E1 and XF1.
See on www.imaging-resource.com
FUJIFILM Corporation (President: Shigehiro Nakajima) is proud to announce the second X series interchangeable lens camera FUJIFILM X-E1 has won the “photokina STAR 2012″ award sponsored by PHOTO PRESSE and “digit!” magazines traditionally awarded at Photokina. The photokina STAR award honors products and concepts that stand out for their innovative nature and their trendsetting technologies.Following hot on the heels of the highly acclaimed FUJIFILM X-Pro1, the X-E1 boasts the same 16 megapixel APS-C X-Trans CMOS Sensor with top-class OLED electronic viewfinder, a smaller body with built-in flash and the same X mount for the FUJINON XF lens series. With its convenient portable size and fast autofocus speed with the kit zoom lens XF18-55mmF2.8-4 R LM OIS, the X-E1 promises to be an exciting addition to the X series range. Due to hit the market in autumn this year, and available in two variations Silver and Black, the attractive classical design of the X-E1 interchangeable lens camera will have wide appeal.
See on www.fujifilm.com
FUJIFILM has been showing off the way its X-Pro1′s hybrid viewfinder will behave when used with zoom lenses – which we demonstrate in a video. It has also moved to quell suggestions that its XF lenses are ready for a full-frame X-mount camera. ‘It would not work – XF lenses could not be used with a full-frame sensor,’ said Hiroshi Kawahara, operations manager of Fujifilm’s product planning division. He also drew our attention to the way X-Pro1 users will be able to use the hybrid viewfinder with zoom lenses – a feature that will be added in a forthcoming firmware update.
Initially it was unclear whether the X-Pro1 would be able to use its hybrid viewfinder with a zoom, or whether it would be restricted to using its electronic viewfinder mode. The good news is that it’s not only is it possible, but its implementation is rather elegant.
Zooming the lens causes the viewfinder frame lines to smoothly contract, to represent the new field of view. The clever feature comes when you get to longer focal lengths. As with other long lenses, to avoid the framelines taking up a tiny section of the finder, holding the VF mode selection lever for 2 seconds engages the viewfinder’s magnifying lens – giving a larger view of the subject and framing.
As you zoom out, once your view becomes wider than the magnified viewfinder allows, warning arrows appear at the corners of the finder to stress that you aren’t seeing the whole frame. Holding the VF mode lever again reverts to the unmagnified view.
This video, shot on the Fujifilm stand at Photokina, shows the viewfinder as the lens is zoomed. At the full extent of the zoom, the magnified view is engaged. The lens is then zoomed-out again, showing the out-of-bound warning arrows at the corner of the finder.
See on www.dpreview.com
Amateur Photographer interviewed Mr. Hiroshi Kawahara from Fuji. And he confirmed that “Fujifilm technicians are seriously investigating the possible launch of a full-frame compact system camera (CSC) and are focusing on the sensor and processor that would be required.” Mr Kawahara also confirmed that “the covering circle of Fuji’s current X-series lenses is large enough to accommodate full frame.” The problem is that current wide angle lenses would not cover the full FF area.
See on www.mirrorlessrumors.com
Aside from showcasing its latest XF1 advanced compact and X-E1 mirrorless interchangeable lens camera (ILC) at Photokina, Fujifilm also shared with us the company’s design philosophy for its enthusiast-oriented cameras. The company is calling the retro design scheme of its X-series cameras–with its clean, serious lines and old-school ergonomics–the “X-DNA”, and it hopes that this aesthetic becomes synonymous with the Fujifilm brand name. At a presentation with Fujifilm executives, including the designer of the X-series cameras, Masazumi Imai, the company reiterated its commitment to keeping the design of the X-series cameras authentic to what cameras used to look like. Even the new XF1 advanced compact, which has an arguably less ergonomic design than the X10, has been designed to embody this philosophy, with clean lines, simple controls and a minimalist appearance. Fujifilm also took the chance to show off its new cases for the X-E1 ILC and XF1 compact. The BLC-XE1 leather half-case was our favorite, with a smooth, medium brown exterior and a very useful flap at the bottom which lets users access the battery compartment and SD card slot. This makes it one of the more practical fashion accessories we’ve seen for a mirrorless ILC…..
See on asia.cnet.com
At Photokina, Fujifilm delivered a presentation about the new Fujifilm X-E1 compact system camera, the Fujinon XF14mm lens and the XF1 “premium compact.” The presentation also contains interesting tidbits about the design concept behind these cameras, the X-DNA and the X-Trans colour filter array.
Image Gallery: Click on a thumbnail to see the full version.
See on www.photographyblog.com
Jack Picone, photojournalist and social documentary photographer – “My mantra is’ slow is fast’ – you look, you think, you wait and then you make the picture. I like the psychology of the X-Pro1…it allows me to connect with the people I am photographing”. Jack Picone is another award-winning Australian photojournalist. Jack spent a decade covering the world’s conflict zones including Iraq, Sudan, Rwanda and Palestine, but this work is only partly representative of his oeuvre, which also involves social documentary projects and workshops. He says the X-Pro1 is a “quiet camera, very subtle. I can use it on the streets or with people in sensitive situations and it is such an understated retro design that people don’t react to it. It isn’t like a DSLR, which is like a house brick that is in front of your face. With this camera people either ignore you or if they do take notice of you they don’t see you as a professional photographer, they see you as a human being. Being able to strike a rapport with people in a more seamless way is, for me, poetry”….
See on www.fujifilm.com.au
See on Scoop.it – Fuji X-Pro1
Fujifilm is pleased to announce the release later this month of new firmware for the Fujifilm X-Pro1, designed to improve performance and enhance the users’ photographic experience. Since the launch of the X-Pro1 in early 2012, Fujifilm has received customer feedback on the camera’s performance and is addressing the issues raised by launching a firmware upgrade. On the installation of the new firmware, consumers will see a significant improvement in speed of Auto Focus, improved manual focus and processing/ writing speeds.
Improvements made after firmware update:
1. Improved performance of auto focus*1
- Focussing in challenging lighting conditions, where light is low or bright, will now be much faster in Auto Focus mode. The focusing distance has also been improved, allowing you to get closer to the subject and capture a great shot without switching to macro mode.
2. Manual Focus improved performance
- Improved operability
The speed of the image coming into focus when turning the focus ring has been vastly improved. When adjusting the focus ring using the electronic viewfinder or the LCD panel on the back of the camera it is now much easier to focus, always displaying the image closer to full aperture with minimum depth of field.
- New addition of 3x magnification for checking focus
The 10x magnifications / focus check feature on the X-Pro1 has been well received and in this firmware update an additional 3x option is now available. It is also now possible to find the optimum focus point whilst viewing the entire screen.
3. Improved writing speed/ processing speed.
- Improved wirting speed to memory card
At maximum speed the X-Pro1 can now write to memory card twice as fast as before. *2
- Improved speed for playback after shooting
Image playback now occurs less than one second after pressing the image playback button. On some occasions previously, for example when using continuous shooting, you had to wait until the images had been processed before they were shown on screen.
4. Other additional functions:
- Auto (6400) has been added to the ISO setting. This increased ISO not only speeds up the shutter speed, but also stabilises the image and mitigates blurring of the subject.
*1: The effect will differ according to the lens attached.
*2: the effect will differ according to the card type and image compression.
Launch date of the dedicated firmware: September 18th, 2012 6:00a.m. (GMT)
See on www.dpreview.com
This time of year I make my annual pilgrimage Le Mans in France to photograph the Le Mans 24 hour sportscar race. I usually spend a few days in Paris on the way to Le Mans as a way of adjusting to the time zone and to take advantage of the photographic opportunities Paris provides. For my motorsport photography my camera bag is crammed with Canon digital SLR bodies and lenses but I am a big fan of the X series range of FUJIFILM cameras. (Not just because I work for FUJIFILM!) Last year I photographed Paris using the retro styled fixed lens FUJIFILM X100, this year I had the new X-Pro1 at my disposal with an 18mm, 35mm and 60mm lenses. Without a doubt the FUJIFILM X-Pro1 is the most versatile camera I have ever used. I had used the camera for about 2 months prior to my trip and I was very excited by the high ISO capability of the camera and the sharpness of the Fujinon lenses. The new sensor technology provided me with amazingly sharp images in all shooting conditions and I couldn’t wait to get to Paris as I had a few ideas for images that I thought would take advantage of the technological advances in the X-Pro1….
See on www.fujifilm.com.au