Why Don’t Fujifilm Cameras Have Higher Native ISO Capabilities? | Dennis A. Mook

I’ve wondered for some time about why Fujifilm doesn’t offer much higher ISOs natively in their cameras?  I haven’t been able to find a satisfactory answer, so I thought I would throw it out to all of you for your opinion.  I’m sure one or more of you know. We know Fujifilm camera sensors are ISO-less.  There are other manufacturer’s cameras out there that are as well.  We also know that digital noise at any particular ISO seems to be well under control, in fact, Fujifilm cameras have been touted by many as having lower digital noise than comparable cameras with similar sensors at equal ISO settings. If the X-Trans II sensors are so good and the digital noise generated is lower than Bayer pattern sensors, why wouldn’t Fujifilm take advantage of the supposedly lower noise generation and give their users much higher ISOs for raw—and even JPEG, for that matter? ……..

Source: www.thewanderinglensman.com