Fuji is the Leica of the new Millennium | Bill Palmer
So why do I say that Fuji is the 21st Century Leica? What is it about the X Series that makes it so much better? It’s a combination of factors, some organisational, some technological and some related to what I shall for the moment refer to as „momentum“. Let me explore five reasons that I believe explains where Leica have gone wrong and Fuji have gone right. 1. Fuji makes reliable cameras. Yes, I know Fuji has their moments—“orbs“ in the X10, sticky aperture blades in the X100, even the recent configuration settings amnesia in the new X-Pro2—but they deal with their occasional wobbles openly, promptly, courteously and with the minimum of inconvenience to their user community…..